Doing business has become more digital than ever. Use this to your own benefit and invest in some well-crafted digital material to attract potential clients and create stronger relationships online. In this article, we’ll tell you which materials...

Coming up with a satisfying and lasting brand name is a walk in the park for some language professionals, while for others it can become their worst nightmare. To avoid any cold sweats or sleepless nights, we’ve gathered a few tips to help you find...

Creating a language brand isn’t as overwhelming as it might seem, although it does entail some work. Before even considering creating a logo and visual elements, you need to sit down comfortably and think seriously about your business. To guide...

Perhaps you’re not exactly a fan of marketing… but it needn’t be dull. We’ve come up with 6 useful marketing tasks you can do over the holidays that might actually be fun! 1. Send postcards to your best clients Everyone loves to be remembered and a...

Listen up! Are you tired of those long nights staring at the same screen, waiting for that lightbulb moment? Still searching for that extra piece of information to satisfy your desire to learn? Not anymore! Check out our personal selection of...

Many language professionals are unsure as to what information they should include in their email signature. To help you decide, we have collated a comprehensive list of elements that could feature in your language business’ professional email...